My Creative Everyday

In a story full of plot twists, Phillip Schofield's exit from ITV is a game of public relations as it becomes a he said and they didn't.  It's a toxic place, some people are saying. The smiley illusion of breakfast morning television has been smashed to daytime crumbles of biscuits.  The whispers of scandal on mainstream media, have apparently been widely discussed on social media for some time. I watched a few TikTok videos, and I guess we'll see how it all unfolds, how much of the rumours are fact and indeed, how it is all managed by the various parties.  This is the real life drama of when secrets come out, though it seems this secret was out for awhile, just not out for everyone. It's trending on social media and hitting front pages of newspapers.  What is fascinating is the impact on brands - not just Phillip Schofield's, but also his co-star's, the This Morning show and the broadcasting network, ITV.  The inciting incident seems to be Phillip Schofield

June is nearly upon us. Ice-cream, sunflowers, butterflies, 9pm strolls, a certain carefree bonhomie and all the fabjulous blessings return.  The last few months have been intense, like a whirlpool sucking me in and it's almost ready to spit me out. There is a collective push to demand more of ourselves, perhaps fueled by the cost of living crisis. I've been working on a new book and being in the flow with bursts of creativity, it reminds me why I write. It is also teaching me more about myself, who I am and where I am going.  Videography also consumed hours of my weeks and finally some success, with a TikTok video hitting 300,000 views and 11,500 likes. It was like playing bingo, watching my numbers coming up. It was exciting seeing how many people connected with the story. The TikTok comments provide so much insight into subjects like humanity, kindness, our struggles, compassion and character. Where this will all take me? I don't know. It seems like it might create oppo